![](https://cdn.myportfolio.com/a7dcc6d5ac1134b2d40ac6d1c5552304/b90071e6-3bb1-4104-9f55-85e53a15f88b_rw_1920.png?h=f77a207d5ebd4618f4bf7623b8de69a8)
![](https://cdn.myportfolio.com/a7dcc6d5ac1134b2d40ac6d1c5552304/4b6448e3-0c10-4acb-9715-172713b3ce0f_rw_1920.png?h=f3db67578de3c5d7bc807a5eddf337b0)
Initial idea consideration
![](https://cdn.myportfolio.com/a7dcc6d5ac1134b2d40ac6d1c5552304/5c138d18-eb11-4d73-95f1-efb1763f147d_rw_1920.jpg?h=8b7e6143b7605125f1d03583fab0eee3)
This was the previous logo
![](https://cdn.myportfolio.com/a7dcc6d5ac1134b2d40ac6d1c5552304/87e1d6bf-0834-4ca1-b8d0-f69c9b265899_rw_1920.png?h=a4333fa9a15ea84969b51c2748186abd)
Process for making making the animated logo
![](https://cdn.myportfolio.com/a7dcc6d5ac1134b2d40ac6d1c5552304/a03a6115-2e40-4f3b-867d-d13abb589763_rw_1920.gif?h=a32df727b59e0a3cde8afb7abdc95de0)
The animated logo
In mid 2020 I took over as chair of the Scottish Animation Network. The network had seen better days and was lacking in a community spirit it very much needed. As part of my efforts to revitalise the community I gave the logo a fresh lick of paint.
I wanted to create a logo that embodied both animation and Scotland. The old logo for the Scottish Animation Network lacked any interest at all and was a simple wordmark that didn't represent animation or Scotland.
The new mark is a recognisable hidden element logo of two keyframes crossing to create the Scottish flag. Its colour pallet is obviously blue and white for Scotland
When I animated it I opted for a quick movement in, with an almost echo like effect on the rolling ball to create the logo at the end.
Date:
August 2019
August 2019
Client:
Scottish Animation Network
Scottish Animation Network
Role:
Designer and animator
Designer and animator